• Promo Like Gate Wingate Promo Like Gate

Project Description

Background: Wingate by Wyndham, a midscale hotel chain known for its appeal to tech-savvy travelers, wanted to boost the fan base for their new social media presence on Facebook and foster sharing and interactions among existing fans.

Our Approach: Simple three month sweepstakes featuring monthly giveaways of the hottest tech gadget at the time: the Apple iPad. The campaign was supported with extensive Facebook PPC advertising, e-mail to rewards program members, featured placement Wingate’s brand website.

Outcome: increased fan base over 2,000% in a 3-month period and achieved critical mass of fans.

Project Details